How do you build a course that maximises your revenue? How do you build a course that creates value to your students that continues after they purchased and enrolled in your course? With COVID-19 providing opportunities to work from home (WFH), there is a need...
Just a quick post on why it’s a bad idea if you're a small business to use an influencer or Key Opinion Leader (KOL), but also let you know when you should consider using an influencer or KOL as part of your marketing mix to...
Modern leadership for Southeast Asia requires a balance between Asia’s unique cultural emphasis on hierarchy positioning and incorporating international best practices. As leaders, and more importantly modern day leaders, it’s important to understand that the role of a leader has changed from it’s once top down...
How do you define business success? What does it take to be successful as a business operator, an entrepreneur, a manager or executive. How do you see where to invest and provide that inspiration and motivation for your team to deliver on your vision? My interview...
Audio branding, what is it? What does it represent? How do we use it? This article will break it down with tips to future proof and differentiate with my podcast interview with audio branding expert, Roger Sho Gehrmann. Roger Gehrmann is a creative leader with 18...
While leadership is mostly considered to be universal across cultures, the approach to which it is implemented is typically culturally specific. Asia is no different and with the region, in particular South-East Asian countries like Vietnam, Thailand, and Indonesia rapidly growing despite the current COVID-19...
Hannah Pearson is the director of Pear Anderson, a research and sales representation tourism consultancy specialising in the Southeast Asian and Muslim tourism industry. Originally from the UK, she has been based in Kuala Lumpur, Malaysia for the last 8 years. She also co-hosts a podcast,...
My next guest is Steve McGinnes, author, strategy consultant, commentator, speaker and currently running his consultancy, Hummingbird Group from Singapore. He’s been featured on BBC World News as an regional Asia expert, recently released his book, Surfing The Asian Wave, and has worked across some of...
So today I wanted to do a different episode, and focus on a particular industry and just highlight a few guests with their wise words. The industry is a tough one, and timely given the second wave pandemic is sweeping places like Australia and more recently...
My next guest is Aaron Foo, he is currently the Head of Product Strategy for iCar Asia, which is an online platform that enables people buy and sell throughout ASEAN region. Besides that, Aaron has a deep background in training and education all across South-east Asia...